The first serious move to bring the next generation of "4K" displays to a wider audience began recently as Sony
introduced two models.
The new 4K standard expands that to a screen resolution of 3840 x 2160, which is also said to offer richer, more saturated colours than current sets. As with most bleeding-edge consumer tech, these new displays started out with cringe-inducing price tags. Sony's first model, an 84-inch Ultra HD set, was introduced in November and cost $25,000. An 85-inch 4K model from Samsung was more than $45,000 when it was introduced.
Three years ago — to test the limits of what's possible —Panasonic built a 4K, 152-inch plasma display. You could buy it for only $500,000. Those stratospheric prices are falling. Sony will begin selling 55-inch and 65-inch models, priced at $4,999 and $6,999, respectively. Rival Samsung plans to release two new 4K models next month in Korea before a wider rollout, with prices expected to be in line with Sony's.
The big hitch: No native content is currently available on DVD at the new resolution. Most of Hollywood's newer films are shot at resolutions that would support future 4K releases , however, and some new Blu-ray DVD players will upscale current resolutions to 4K. The trouble for consumer-gadget peddlers will be to make the commercial case for 4K releases as the displays make their debut with what's expected to be very slow sales. It's far from clear that hordes of consumers are itching for higher resolutions. Unless you're packing a 60-inch or larger screen in the den, you won't
source:TOI